Design-led collections
Merchandise design, sourcing and production
Good merchandise gets picked up. Great merchandise gets remembered.
We help brands, retailers and organisations turn an idea into a finished product without having to manage several suppliers.
Retail experience across
7-ElevenSentosaChangi Airport
NTUC FairPriceMustafaSingapore Botanic Gardens
What we do
A merchandise team you can call on when you need one.
Tell us what you are trying to create, who it is for and roughly how many you need. We help shape the product, source it, sample it and get it made properly.
See what we handle →
Apparel
Made to be worn beyond the event.
Drinkware
Useful products with retail appeal.
Kids & gifting
Designed with the end user in mind.
Who we work with
Attractions, museums, retailers, hotels, schools, events and corporate teams.
Retail Collections
Products developed for stores, visitor destinations and hospitality spaces.
Corporate Gifts
Gifts built around your company, campaign or occasion.
Schools & Events
Practical merchandise for programmes, celebrations and activations.
New Product Development
Original ideas developed from scratch and taken through production.
Our in-house brand
Behind The Seen
Behind The Seen is our own Singapore lifestyle brand. It is where we test ideas, develop collections and see what customers actually pick up in real stores.
Explore Behind The SeenHave something in mind?